​Intent:​
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Advertising:  the promotion of goods or services for sale through impersonal media, such as radio or television.  The business that specializes in creating such publicity.  Advertisements collectively; publicity
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Advertising Blitz:   an organized program of advertisements a series of actions advancing a principle or tending toward a particular end; “he supported populist campaigns”; “they worked in the cause of world peace”; “the team was ready for a drive toward the pennant”; “the movement to end slavery”; “contributed to the war effort.”
source: http://www.thefreedictionary.com/ad+blitz
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Promotional Posters:  A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically promotional posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. Promotional posters are designed to be both eye-catching and informative. Posters may be used for many purposes.



In-school promotional video:   conveys a message, typically to market a product or service. Advertising revenue provides a significant portion of the funding for most privately owned television networks. The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds to several minutes (as well as program-length infomercials). Advertisements of this sort have been used to promote a wide variety of goods, services and ideas since the dawn of television.

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Package Document: This document must include every piece of the package and an exemplar spread sheet of the package. You may also want to include any commonly asked questions.
Web Information: The school website has a page for school pictures for parents and students to gather information; you should use that to your advantage. It’s easy to update and have deadlines easy to meet.
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Social Media: From past experience we have learnt that using social media to get the word out there is a great thing. Use the Sisler Grad page on facebook to inform people of whats new. Making a facebook page for school photos is also a good idea, think about making a twitter or using other social media forms.
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Task:
Your task for this activity is to create different forms of advertisement for the school photos.
The minimum requirements are:
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A promotional poster that includes:
• Booking days
• Methods of payment
• Prices
• Package information
• Example pictures
 

​An In-school promotional video: 
• Plenty of examples
• Package information
• Session information
• Payment methods
• Dates for booking appointments
• Dates to have your session
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Package Document including:
• A visual image of the package
• The written out package
• On the back any commonly asked questions
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Web Information:
• Create a text document and web compatible versions of the video and posters for the Sisler web site.
• Seek approval from the teacher in charge.
 

​Social Media:
• Set up a Sisler Grad photo facebook page and/or twitter
• This aspect of the unit will be on going, you will need to update both pages frequently and answer the student body questions.
• Be sure to post pictures and exemplars.